Audiobooks: Now that sounds like the right idea…

In recent years, there has been a significant rise in the popularity of audiobook listening and audio e-learning. According to a survey conducted by Edison Research, over 55% of Americans have listened to an audiobook. In addition, the global e-learning market is expected to reach $325 billion by 2025, with audio e-learning being a major contributor to this growth.

So, what's driving this trend? Firstly, audiobooks and audio e-learning offer a convenient way to consume content while on-the-go. Whether you're commuting to work, exercising, or doing household chores, you can listen to an audiobook or an audio e-learning course. It's a great way to make the most of your time and learn something new.

Moreover, audiobooks and audio e-learning are more engaging than traditional print formats. A well-narrated audiobook can bring a story to life, while audio e-learning can help learners retain information more effectively. In fact, a study by the University of Sussex found that listening to an audiobook can increase comprehension by 17% compared to reading the same material.

If you're an author or a content creator, there's never been a better time to consider publishing your work in audio format. But, before you decide to self-record your audiobook DIY style, here are some slightly amusing stories to consider:

  • Author Neil Gaiman recorded his own audiobook, but his cat kept meowing in the background. He had to stop recording multiple times to shoo the cat away. Perhaps his book was an a-meow-zing tail?! Okay, that’s plenty… (The New Yorker).

  • Author Joe Hill recorded his own audiobook at home, but it ended up sounding like it was recorded in a bathroom. He had to re-record it in a professional studio after Audible rejected the original recording… (The New York Times).

To avoid these pitfalls, consider visiting us at Studio 10 in Aberdeen. Our professional audiobook recording studio offers top-of-the-line microphones in a sound treated room, along with experienced sound engineers who can help you produce, edit and promote a high-quality audio product. Plus, our team can take care of everything from editing to post-production, so you can focus on creating great content and telling your story, we can even source voice actors where required.

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